Your link management strategy is a crucial component of your site’s success in ranking and gaining traffic through search engine optimization. Your strategy should include a variety of tools to help you enhance your site as much as possible — one of the most important of these includes link tracking tools. Your link strategy has…
If you thought SEO was something that only benefited national brands, think again. In fact, statistics show that almost 46% of Google search queries are looking for local information. This means if your business isn’t optimizing for local search, you’re likely missing out on a lot of potential customers. Put bluntly, local SEO is critical…
Web technologies change fast and with them, website optimization is constantly evolving, leaving many people confused about which SEO strategies are still relevant, and which have become obsolete. In 2017, good user experience makes the best SEO strategy. Optimizing content for users is the best way to rank higher since RankBrain rewards content, garnering clicks…