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Tag Archives: digital marketing

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5 Steps To A High-Converting Ad Headline 

Digital MarketingBy Christina LevandowskiMarch 21, 2022Leave a comment

The effectiveness of your data-driven digital marketing campaign and ad strategy relies largely on a single element: your ad headline. This is the single-sentence preview that will determine if your customer will take action on the interest that they may have in your offer, and is one of the hardest things to get “right” in…

You Should Adopt These Digital Advertising Trends In 2022

Digital MarketingBy Tony AdamMarch 8, 2022Leave a comment

We are well into 2022 and Q1 is almost over, but, everyone is trying to navigate what digital advertising is going to look like for the rest of 2022. The burning question: “What does the future hold for online advertising and business?” This is the most unique business situation of our lifetime, and the pandemic…

Best Practices for Dynamic Display Remarketing via Google Ads

Google AdsBy Tony AdamJanuary 26, 2022Leave a comment

Is your business taking a holistic approach to its marketing strategy? 97% of site visitors don’t ever return to your website, according to MailChimp. This can lead to astonishingly low conversion rates, and can significantly impact your marketing strategy. Retargeting allows marketers to increase their brand awareness and optimize their conversion rates through an entirely…

5 Automation Tips for Your Google Ad Process

Customer AcquisitionBy Tony AdamNovember 29, 2021Leave a comment

When launching your business ads, it can be overwhelming to begin the optimization process. Many business owners are looking for new ways to save time on daily processes – which is where the power of automation can help. In this article, we’ll be exploring 5 key automation tips that you can use to optimize and…

The Do’s and Don’ts of E-Commerce

Digital MarketingBy Tony AdamAugust 16, 2021Leave a comment

E-Commerce plays an incredibly crucial role in the marketplace today as it continues to develop and grow. Throughout the COVID-19 pandemic, we saw the importance and relevance of E-Commerce brands increase as the economy saw a new significant role for it in the marketplace. E-Commerce is more relevant now than ever before which is why…

The Power Of Keyword Search Data Reports In AdWords

Customer AcquisitionBy Tony AdamJuly 11, 2017Leave a comment

If you’re a digital marketer, you have probably managed Google AdWords Campaigns a few times or use it on a regular basis. The primary reason we love using Adwords is because of the precision to get down and target searcher intent, to get in front of the right people, not just the most people. If you’ve…

Top E-Commerce Trends to Watch in 2017

Digital MarketingBy Tony AdamMarch 14, 2017Leave a comment

Every year, e-commerce trends change, whether it’s improvements in logistics, product discovery, or brand building. If you want to keep up with the times in online commerce, you have to adapt and evolve, and be more innovative and updated on trends over your competition. To benefit even more, you need to be aware of the…

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