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Email Marketing: You’ve got subscribers, what’s next?

Email MarketingBy Tony AdamFebruary 3, 2016Leave a comment

We’ve run into a couple instances where our clients are sitting on a large list of email addresses or are starting an email program and just want to blast everything out at once. Recently, a member of our team pointed this out to me and it was a really interesting conversion. Based on that, we…

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Holistic Content Marketing Helps All Marketing Channels

Content MarketingBy Tony AdamJanuary 14, 2016Leave a comment

Content is king. We’ve been hearing this for years, and, to this day it is still the truth. But, the type of content and mediums to promote it have been different and can vary. But, while I was working with one of our clients on marketing strategy, I realized how important it can be to…

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Top 5 Conversion Metrics: How and what to track

Conversion OptimizationBy Tony AdamJanuary 12, 2016Leave a comment

Obviously conversion metrics can vary from company to company, but, overall there are metrics that are always important to track. Understanding where traffic is coming from and whether it’s converting will help you make better decisions about where to invest resources and dollars. At the end of the day knowing those metrics help you build…

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Quickbooks Connect: Growing Your Business Online Presentation

Digital MarketingBy Tony AdamNovember 5, 2015Leave a comment

At Quickbooks Connect I presented on all the available methods to help small business owners grow their business online. I discussed SEO, SEM, Content Marketing, Facebook Ads, and Email Marketing.

SEO Made Simple

SEO Made Simple: 7 Tips for Small Businesses

SEOBy Tony AdamOctober 26, 20151 Comment

Whether you’ve started a new website or have an existing business and are looking to get some eye balls to it, SEO can be a challenging task. And, couple that with the fact there are over a billion sites on the internet, we know it can seem overwhelming. The truth is though, optimizing your site for…

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Top Ways to Write A Successful Welcome Email

Email MarketingBy Summer MoralesOctober 6, 2015Leave a comment

So, you’ve got a new email subscriber! Whether it’s a product, service, or blog, the one thing you need to remember is that you’re now building a relationship. Think of it like a friendship. General rules of thumb for maintaining this friendship are regular communication, showing interest in their opinion, and making them feel important.…

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Implementing SEO basics that can increase traffic dramatically

SEOBy Tony AdamJune 15, 2014Leave a comment

At most large organizations, doing just the basics can help you out tremendously, the value of your domain itself is huge. That said, it doesn’t mean that you can implement the basics and just walk away, SEO is still a holistic process that is important to continuously follow up on. At the same time, it…

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How To: Identify The Topics Your Target Audience Actually Wants To Talk About

Social MediaBy Summer MoralesSeptember 13, 2011Leave a comment

If a post goes up on Twitter or Facebook, and no one is around to engage with it, does it still make a sound? Not if you’re trying to build up a brand it doesn’t. Whether your social media efforts are for personal or professional gain, they still require a certain amount of — well, effort.…

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Save Time Guest Blogging, List Away

SEOBy Tony AdamAugust 4, 2011Leave a comment

If you are doing SEO of any form, you’ll know one of the biggest and most important challenges is finding links. A quick and easy way that I recommend to companies that I work for or with is to guest blog on various sites. It’s even better when you know about a site like Ranker,…

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Should I use the Canonical Tag or 301 Redirect to change domains?

SEOBy Tony AdamMay 5, 20118 Comments

At SMX West, Adam Audette mentioned that he had some success with the canonical tag and that in some cases he noticed that the canonical tag had been much more effective. It stuck in my head for a few months and I’ve been looking for an opportunity to test this out. Also, at SMX West,…

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Visible Factors is a Data-Driven Digital Marketing Agency based in Los Angeles, CA offering SEO Services, Facebook Ads Management Services. and Google Ads Management.

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Recent Posts
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