Over the last few months I’ve seen an interesting cross section of startups to large brands and marketers to developers that are all running businesses. There has been one thing that ties all of these people together, and that is gaining traction and visibility to your website or business online.
If you are a large brand, [...]
Lots a brewing on the Skittles madness tonight because of they’re new “Social Media Aggregation” for their domain. The question I have is, was this a move of pure genius? Or, are they shooting themselves in the foot!
Age and Demographics to get Started:
To start with, before you start to interact with anything Skittles, they make [...]
(Yes, Jason, you can use me as a Case Study =P )
Normally, I never write posts telling you about how great a single company is, but, in this case, I feel it is absolutely necessary. Every presentation I give now, I quickly upload to DocStoc before I go up and tweet out the URL. (They [...]
I could go on and on for hours about how people abuse relationships because I am sooo passionate about the topic. Within Internet Marketing, I have developed some solid relationships with and would work with them, partner with them, and/or hang out with them at the drop of a dime. The problem here is that [...]
I was listening in on Office Hours on WebmasterRadio.fm today and the question came up of how to find the referrer URL from StumbleUpon to your site. When you look at Google Analytics the referrer shows up as refer.php or toolbar. This won’t take you to the page that refers to your URL, similar to [...]
When you are working at an organization that doesn’t have the right analytics, its painful. This also goes for working with clients that don’t have the money to buy an analytics package like Omniture or WebTrends. I’ve been through this on both sides of the organizational and the client side as well. (A couple times [...]
When I started on the path of using Twitter, it was fairly easy getting used to keep in touch with people, albeit, a bit like a stalkers dream! (not that i am a stalker! I swear!). I was led into it by a former collegue at PayPal, Mark Trammell. I kept hearing him talk about it, [...]
During my daily web research I tend to try to come across some interesting sources to get some good social media links to control my name searches in the SERPs.
That being said, we all know about the main players in the game like Digg, Flickr, MySpace, etc. But, sometimes, you can come across a [...]
This last week has had some interesting events occur over the big revolt against Digg. Now, big news sites like Wired, NY Times, etc. have posted stories, many people are talking about it on twitter, etc. The question is whether or not these constant issues being brought to the forefront are going to [...]
Last week I talked about how to stay active, answer questions, etc. to keep brand awareness high and reputation management under control. This week, I’m going to give you an overview of how to dominate the SERP’s (Search Engine Results Pages) by using Social Media to your advantage.
We all know since the “Web 2.0 [...]
